SEO training: teaches you how to improve your website expertise, authority and trust and increase your website traffic from organic search results. Students learn how to present expert content properly formatted for user experience and for search engines. Training can be in an online or classroom setting.

The renowned Bruce Clay SEO Training course is available online as a part of our comprehensive SEO training membership program at

If you or your team would like to take this course in a self-paced, online and feature-rich format, please visit

What is our SEO training?

You will learn topics ranging from “what is a search engine” and “how a search engine works” to “what it needs from a website,” “how to beat your competition in rankings” and advanced methodologies that work. We teach SEO best practices that encompass “what makes a website succeed”: from content to code and from user experience to server expertise. It takes a real knowledge of SEO to provide a solid foundation for any digital marketer. Wisdom is the product of our course.

Why is our course great?

Our search engine optimization training course provides intensive SEO training by industry veteran Bruce Clay, the recognized Father of SEO. Others simply do not have the experience.

You’ll learn how to improve website ranking and increase organic traffic and revenue from search.

Our SEO training is rated 4.7 out of 5 based on 298 reviews.

What You’ll Learn

We bring over 25 years of experience serving SEO clients to teach you what you need to know to improve your website strategy. Our content is refreshed often, and members get new and updated resources as they are released. In addition to the full SEO training course, membership at also includes a discussion forum as well as monthly live Q&A sessions to keep you current.

This intensive SEO training course covers SEO, technical information, and tested methodologies. It also discusses how other digital marketing disciplines play into SEO.

The updated material (15+ hours of instruction across 48 videos) addresses the changing face of SEO and digital marketing as a whole. Yet you’ll always learn the white hat methods Bruce Clay is known for. This is what provides lasting value to a website strategy.

Student taking online SEO training with Bruce Clay.
Bruce Clay’s SEO training course is available online at

What Students Say about the SEO Training Course

Actionable information and tools to help you excel above the rest...combined with Bruce Clay's years of experience? Priceless.

Hanna - Ann Arbor, MI

Excellent walk through from basic to complex concepts. I now have a better understanding of the SEO world, having started my journey with this course.

Chelsea - Bogota, Cundinamarca

As someone who relies on organic search as a strategic inbound competitive advantage, this course is a must take to fully understand how to scale a modern business in a digital economy and marketplace.

James - New York, NY

It's clear that Bruce is still very passionate about SEO and passing on his methodologies in the training. His passion along with real stories that span 24 years of experience makes the course very exciting.

Melanie - Simi Valley, CA

This course was exceptional for providing in-depth information and experience in a way that provided a wholistic view of SEO. The topics all worked together, and Bruce was able to explain how each topic worked and should be implemented.

Josh - Vancouver, BC

Bruce Clay is the real deal. I have been back in the office one day since the course and I'm already putting what I learned to work.

Mark - Fairport, NY

Completing this course is an industry-recognized standard of achievement. It teaches excellence and commitment to white hat SEO practices.

Fill out our contact form to inquire about SEO training for your team.

Serving North America based in the Los Angeles Metropolitan Area
Bruce Clay, Inc. | 2245 First St., Suite 101 | Simi Valley, CA 93065
Voice: 1-805-517-1900 | Toll Free: 1-866-517-1900 | Fax: 1-805-517-1919